Biotechnology & Pharmaceuticals
Case Studies
We love helping our clients create connections to support what is most important to them – their mission, science, employees and the patient.
Rebranding and relaunching companies
Pivoting the Company
One of our specialties is helping companies refresh their story or rebrand after a major strategic setback. Examples include: Hybridon/Idera, Avigenics/Synageva, Atterocor/Millendo, AuraSense/Exicure and many more.
Building a new internal messaging platform for a large biotech
Biogen
MacDougall Advisors was brought into Biogen’s PO&T division of 2,000 employees to develop and execute new global messaging for their largest division that is spread around the world.
Introducing ex-U.S. companies to the U.S. biotech ecosystem
Media Campaigns
MacDougall Advisors has run dozens of media and investor campaigns for ex-U.S. clients including: Ipsen, Zai Lab, uniQure, Numab, DCprime, EpimAb, ObsEva, Summit, HiFiBiO, SciNeuro and more.
