Creative Services

Digital Media
& Content

More than a Tweet

Building your brand and voice is a key function of digital media, but, with the right goals in mind, digital media can be much more. Meet your audiences where they are by building digital campaigns and content that help to connect and engage your stakeholders.

Social media strategy & content
Narrative building
Blog creation and execution
Metrics, monitoring and reporting
Social listening
Executive digital profile strategy and management
Influencer monitoring and engagement
Digital advertising
Content creation, design and marketing
Video creation and podcasting

Investor
Relations

Credibility is your most important asset

Investor relations is about building trust, transparency and liquidity. The MacDougall IR team has helped many clients bridge from private to public and showcase our public clients to new investors and analysts.

Audience targeting
Shareholder communication
IPO preparations and communications
Conference calls & webcasts
Conference outreach and support
Presentations
Special events
R&D days
Perception audits

Digital
& Creative

A picture is worth a thousand words

Visual first impressions are so important in this era of precipitous information. Our digital and creative services team are true life science artists devoted to visual storytelling and capturing eyeballs.

Branding & identity
Visual storytelling
Logo design
Website design & development
Scientific illustration & MOA graphics
Infographics / data visualization
Animation & video production
Presentation design
Scientific posters
HTML emails & newsletters
Advertisements

Thought
Leadership

Be known for making a difference

Thought leadership campaigns open many channels to promote both a personal brand as well as your organization. Let’s pick a subject and run with it together.

Executive profile building
Strategic counsel
Presentation coaching
Speech writing
Media training
Social media

Scientific & Medical Communications

Show and tell

From preclinical to platform to Phase 3 results, strategic medical and scientific communications is the cornerstone to building visibility and credibility with your target audiences.

Medical and scientific meeting support
Patient recruitment for clinical trials
Disease awareness campaigns
Patient advocacy outreach
Data communications
KOL identification and development
Custom scientific symposia/events

Public
Relations

We love telling stories

Public relations is about building your network and getting other people talking about you. We want to help you build buzz and credibility at the same time.

Company debuts
Media campaigns
Social media strategy & content
Press releases writing, editing & pitching
Ongoing trend story development & pitching
Conference tracking & management
Disease awareness campaigns
Clinical trial recruitment campaigns
Media monitoring & analytics
Events

Business
Advisory

Think before you talk

We have seen it all. Helping our clients navigate the macro and micro ups and downs of the life science and healthcare industry is our passion.

Corporate branding, positioning and message development
Product and technology branding
Public policy advisory
Crisis communications
Strategic communications plans
Capital markets advisory
Scientific and medical publication and presentation strategies
Board presentations
Competitive intelligence
M&A advisory & rebranding
Corporate rebranding

MacDougall Conference Calendar

Creative Services

Digital Media& Content

InvestorRelations

Digital& Creative

ThoughtLeadership